Wayne is the UK Agency Partner, and has worked with some of out biggest agency and clients in the UK. Prior to Facebook, Wayne spent 15 years in media and creative agencies in London, New York and Boston. He worked on big brands at agencies as varied as Initiative Media, Carat, Diffiniti, VCCP, Ogilvy, Mindshare and OMD International. Wayne was one of the founding directors working with Stelios haji-ioannou (founder of EasyJet) to launch a network of internet cafes across the UK, Europe and the USA in early 2000 and also founded a media business within creative agency VCCP and served as Managing Director where he turned the business profitable in the first year. Wayne is an experienced marketer and has a great track record in working with senior marketers to drive growth in their business and to focus on business outcomes instead of social ones.
“I am very excited to be judging these awards and finding those strategies and campaigns that are allowing brands to connect with people in a meaningful way.”